ENGAGE:
The Kitchen Designer

Thanks for stopping by! I'm Susan Serra, certified kitchen designer, and my mission is to take kitchen design style, function and analysis to a higher level. Here's why the kitchen has the most honored place in the home - all five senses reside in the kitchen.  Best...Susan  Contact: susan@susanserraassociates.com
   

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Entries from November 1, 2009 - November 30, 2009

Sunday
Nov292009

Holiday Kitchens

Decorating the kitchen for the holidays is often overlooked as we go about decorating the rest of our home (and we have many big and small holidays in December not the least of which is Underdog Day on December 17)! We're probably in the kitchen even more during this period of time (National Brownie Day is December 8th) so here are a variety of ideas - traditional, fresh, modern, green to add spirit to our kitchens.

Ten Ways To Add That Holiday Spirit 

1. Replace your collections and accessories around the kitchen to a single color theme for a unifying color story - sounds easy, and it is - all objects are one color. 

2. Change your collections and replace with objects of a common theme - a reindeer theme, a Hannukah star or dreidel theme, and so on. Watch the creeping clutter factor! Group similar shapes and forms for a simple, yet strong, impact. Or, one large item, with multiple small items grouped around. Or, alternating small and large pieces in a roughly 1/3 (small size height) related to an object that is an additional 2/3 taller in height along a line, makes an interesting pattern - short/tall/short/tall, etc.

3. Add decorative lights (disregard word "Christmas" on site-lots of different colors for various holiday themes). Lighting can go above wall cabinetry, under an island countertop, underneath a toekick, surrounding a window or a backsplash. Look for unique patterns to create with solar or led lights.

4. Bring in new linens in your holiday color - tea towels, placemats, table cloths, napkins. Replace seat cushions or add slipcovers

5. Gather large, downed, tall and thin branches, grouped together or used in singles. Position them standing up in corners of a room, as is, spray painted in your holiday color, adding lights and ornaments if desired, or just a single colored ribbon on various branches. Gather acorns and pine cones. Paint all or a few and use decoratively as ornaments, line up on a window sill or shelf for a lovely natural holiday effect. Save for next year. 

6. Place holiday ornaments in a glass or other large bowl in one or more places, small or large ornaments in small or large bowls, any way it looks right to you. So easy, so festive.

7. Make a string of ornaments - attach to ribbon (tied or glued on) and frame a window, follow a ceiling line, make vertical "stripes" on a single wall from floor to ceiling, create a concentric circular motif as a wall feature

8. Hang a number of single ornaments in any motif from the ceiling a short distance, up to approximately 8" long, surrounding a light fixture, in a freeform pattern, or another motif that attracts the eye

9. Add candles, candles, candles (with care and safety in mind!) Candles in one color throughout the home, different sized candles grouped together, candles surrounded by ornaments on a tray. The season for candles is here!

10. Bunch together 6-12 ornaments (may be similar or varying proportions and situated at different heights), tie together with ribbon and/or glue and hang in a doorway, below a lighting fixture, from the ceiling in a logical place, in the window for a modern, cheerful, jumble of color and form. 

Bonus Idea

AFTER the holidays (or instead to celebrate the coming winter solstice) use white in various ways to add reflecting light to your space, adding a bright feeling to lift the spirits and a true celebration of the winter season. Don't stop at the holidays! Images: top- CB2 catalog, middle- BoligLiv magazine, bottom- Martha Stewart.com

 

Thursday
Nov262009

The Kitchen Table

The kitchen table. There is a certain kind of magic that happens around a table. The table becomes a catalyst, a force, that, surrounded by people with positive thoughts and love in their hearts, makes them ever more connected as the words fly about, laughter erupts, a meal ebbs and flows.

As I design my kitchens, I visualize this "future magic" at work and think in terms of ambiance and comfort. Second to the function of the kitchen? Never.

Beyond the Thanksgiving meal "event," as a host or a visiting guest these next days, don't miss the magic that is happening at the kitchen table. It appears at breakfast, while sharing a late night snack, or for all other reasons one gathers 'round the table.

This type of magic is real. I was fortunate to experience it last evening with loved ones crowded around the kitchen table. I hope you do too, and if you are so inclined, please share your thoughts with me.

Sagaponak Kitchen 7

Tuesday
Nov242009

It's Complicated - The Kitchen & Traditional Home

The movie, "It's Complicated" with Meryl Street, Alec Baldwin and Steve Martin, to be released December 25, is partially about (yes!) the renovation of a kitchen (as well as love and divorce). A sneak peek of the kitchen is in this month's Traditional Home Holiday 2009 edition.

Set designer John Hutman notes that the kitchen (pre renovation) has "individual style." He says "it's makeshift and funky." Set decorator Beth Rubino, who also designed the set for "Something's Gotta Give, " and Hutman both studied Tuscan, California, and French kitchens to find their inspiration for the type of kitchen Meryl Streep's character, a bakery owner, would feel most comfortable in. The curtained fronts and open shelving work this theme. Interestingly, lots of creams and beiges were used to enhance the tone of Streep's complexion! I can only speculate that orange and black accents add contrast and life, respectively. The lighting fixtures tie in the stainless appliances and add a cool/warm juxtaposition to the front area of the kitchen.

I'm SO happy that Meryl Street is renovating that kitchen. Yes, it's charming. But, beyond charm, the range is situated in a very unfortunate spot just next to the wall, the hood is positioned way too high and as a baker, I'd imagine Meryl may want a lower baking surface for ergonomic reasons. Next time Hollywood wants a movie about a kitchen renovation, I have some stories that I can submit which would surely get the green light. ;)

Here are additional images from Remodelista!

Sunday
Nov082009

Kitchen Design Notes And Experiences

This post may sound self serving, and, well, it IS, and it is rare that I am quite this direct, but what I want to do is illustrate, specifically, why a client must continue to ask questions of his/her kitchen designer throughout the entire design process, even if you, the client, think it's a question not worth asking, or worse, assume that you instinctively know the answer!

Here is the crux of this post: a client, now immersed in the world of kitchens, sometimes, mostly, or nearly always, believes that he/she knows the (sole, and "right") solutions to the issues in his/her kitchen project, depending on the client, of course. You, the client, do the research and talk to lots of knowledgeable people. As a result, you may feel that it is not necessary to ask your kitchen designer some of your questions. It's only one question...you don't want to take the time to call, it's a minor issue, you feel you can figure it out yourself, your friend/mother/contractor/husband/wife knows as much or more than the kitchen designer, among other reasons.

That way of thinking is a very big mistake! 

Here are examples of some very casual questions that my clients have asked me, which could just as easily NOT have been asked.  I'm glad these questions were asked, or bad things could have happened! Others are examples of questions which were not asked...and bad things happened!

I'm considering cooktop A or cooktop B - which do you think looks better? My response: If you choose cooktop A, your cabinet will have to be reconfigured. At the time the question was asked, the factory could still change the cabinet configuration, but it could have been an enormous and costly problem once the cabinetry was delivered, should the wrong cooktop have been chosen without my knowledge. Enormous. Costly. Problem. Warranty issues too.

Just leave enough room, I'll select a refrigerator later. Air clearances on the sides, back, and top of NON built-in refrigerators vary. The refrigerator must be selected during the design process, all appliances must, otherwise the choice may have, again, an enormous impact on the cabinetry surrounding the refrigerator, your warranty, not to mention the hassle of having to send the appliance back, if it can be returned (you know, thrown out box and all!)

Here's what I bought, it's coming Tuesday: "A" brand cooktop and "B" brand downdraft. My response: These appliances cannot physically fit together inside the cabinet and will not work. It took me five minutes to figure out and the client didn't believe me for at least three days, putting his belief into the appliance salesman instead who sold him this combination. Had I not been told this purchase was made, the countertop templating would have been delayed, possibly by a few weeks and either the cooktop or downdraft would have had to be returned, or possibly both!

My interior designer is designing the hood: Is he/she aware of a) the cfm requirements for your cooktop/lifestyle issues b) ducting/duct path issues c) how to size a hood (width/depth/height off cooktop) d) a wide variety of stylistic sources to suit the kitchen's theme that a kitchen design professional deals with on a regular basis? Just asking!

Flooring Debacle: I was not consulted on the flooring on a kitchen project and observed that the rectilinear lines of the tile, which had another outside rectilinear shaped insert that connected to it, had no relationship whatsoever with the strong curves of the kitchen, including having no frame of reference or relationships to walls and doorways. It just. doesn't. work. Bad choice.

Paint Colors on walls and/or trim: Ah, a common issue! In most cases, it works out if I am not consulted. In some notable cases, it's a very sad (or I've seen it be a ridiculous looking) mistake. 

Cabinet/kitchen design: The client turns to a trusted allied professional who designs a kitchen every other year, if that, putting me into the position of a follower. I will do that; I am paid the same whether I lead or follow, but it's an unfortunate situation for the client's sake when they hire me and look toward others for advice on something that I do every day and have done for 20+ years. Thus, sometimes it's like watching a multiple car crash in slow motion. I express my opinion during the process in a professional and caring way. The client cannot "hear" me. It's ok for me...not so much for the client. 

My (whoever) is designing the tile for the backsplashes. My response: Great! True story: In two featured areas within a very expensive kitchen, any trained design professional would sadly shake their head at the obvious out of whack proportions of the (large/important) tile design that was done for my client. Out of whack can be creative or it can just look wrong. In my practice, several tile designs are planned and drawn to scale so balance and proportion can be analyzed with a critical eye...mine.

I will get my own corbels for under the hood. My response: Great! In one project of mine that was published, the corbels are out of proportion to an extreme as they relate to the hood...large hood, teeny tiny corbels. Looks silly, and sad. 

You know, sometimes I only supply the cabinetry, and sometimes I supply cabinetry, countertops, tile, lighting, flooring, and more, or any combination thereof. Often, I may also be asked to consult on color. Sometimes fees apply, depending on the scope of the consultations, if it will become a time factor, and most often, I do not charge anything if there are quick questions here and there throughout the project on products that I am not supplying. I'm happy to help. I want to know my clients' considered selections. It just makes sense to get your kitchen designer involved in every (yes, every) decision that has to do with your kitchen. What appears to be a small decision-if it has anything to do with balance, proportion, scale, contrast, texture, of your kitchen, or has to do with function (a minor detail) is not a small issue. It's a big issue! It may be a forever decision!

I care deeply about my clients' kitchens. I'm very far from a designer who needs control. Quite the opposite of having a controlling nature, I feel my role is to offer choices. Dear clients of kitchen designers everywhere...not to even ASK your kitchen designer a few questions about your selections, because you think you know what's best, is blasphemy unfortunate. I'm here to help, AND, I have a whole lot of information, experience, and designer's tips, tricks, and resources, to help you and to guide you!

Let me say it this way...we (most of us kitchen designers) know better than you do in regard to the discipline of kitchen design. We care (most of us) and you should at the very minimum, keep us in the loop. That's all, just keep us in the loop, KEEP asking questions....and listen. Not obey, just listen. Listen to the kitchen designer you hired with an open mind. Be aware of who you are influenced by and why. That's your power and your wisdom. For those of you who do not have a kitchen designer, you may want to go here

My goodness, do I wish I could go in my image files to illustrate some of these issues that I have mentioned!

 

Thursday
Nov052009

Sears Appliances - Kenmore Too!

Yesterday, just outside of Chicago, I attended a multi-brand appliance event, hosted by Sears. It was quite an eye opening experience, as Sears appliances, quite honestly, have not been on the radar in my business. Exactly why I needed to get with the program increase my awareness, so I welcomed this opportunity.

First, my conclusions: Sears understands their appliance-purchasing customer and has responded with an on-target, modern, line-up of appliances as they completely rebrand the 60 year old Kenmore line.

They also understand that it is beneficial to interact more closely with their customer and we will be seeing more of that commitment, hopefully in the very near future in some very interesting ways. The Sears Blue Appliance Crew is Sears' answer to providing all of the assistance that today's VERY busy families need surrounding the purchase of an appliance. The numbers are showing that the Sears Blue Appliance Crew is addressing those needs. That's a good start!

One of the most interesting pieces that I came away with is that Sears management team "knows what they don't know" and they recognize kitchen designers as a group with a few valuable brain cells from whom Sears, and their treasured customers, can learn...but you knew THAT, didn't you? Kudos, props, high five and a fist bump!

I was impressed by the Heroes at Home a charitable initiative helping military service families.

One more headline: they have a female appliance designer who recently revamped the Kenmore laundry line to stunning (yes, stunning) results (I did not remember her name) and she exudes all passion, all art, all design (odd grammar, but it fits). Very impressive. 

So, without consulting my notes or other information for this post, I wanted to be guided by my takeaway thoughts at this moment. More on Sears' appliance news in a little while...can you say "20,000 btu gas burner?"

Sunday
Nov012009

Kitchen Design Consulting - Long Island & Metro New York

Finally! Just what Long Island and metro New York needs: in-person, unbiased, professional kitchen design consulting services. Although the emphasis on the page talks about kitchen design phone consultations, local in-person consultations are available as well. My local area is all of Long Island, New York, New Jersey, and Connecticut, as fits, regionally, into the "metro New York" region.

More information can be found in this post, introducing this service. 

My Kitchen Design Consulting service can be helpful if you:

  • are stuck on any one, or several, specific design issues
  • would like a general second opinion on your design
  • need a visit to your jobsite prior to a cabinet order
  • are a DIYer but see the value of a professional evaluation/overview
  • are unsure about materials
  • are unsure about style/theme/color
  • need help with appliance selection
  • need assistance with countertop issues (selection, durability, templates)
  • have questions on a backsplash design
  • need help with any other issue surrounding your kitchen design project

Travel beyond 15 miles (in one direction) is $50 per hour over that minimum distance.

Call me: 631.754.0464 or email me: susan @ susanserraassociates.com to make an appointment. I'm here for you!

Sunday
Nov012009

Kitchen Design Consulting

I've been offering kitchen design consulting services informally and have not devoted a special page on my blog to this service until now. 

I am very pleased to formally introduce the One Hour Phone Consultation!

Call me about...well, anything related to your kitchen design project that is just not sitting right with you and for which you need a first OR a second opinion. 

I am happy to provide this kitchen design consulting service which can be invaluable to those who otherwise are at a loss as to what decision to make, be it in regard to products, design issues, style issues, or so many other issues that come up in the lengthy course of the kitchen remodeling process. 

I'm here for you!

When you do a kitchen once, maybe twice, I feel it is, in fact, a smart and responsible decision to seek advice from a professional...advice which can enhance your lifestyle in the kitchen, your enjoyment of your kitchen in an aesthetic or functional way, and provide "access" to a high end kitchen designer for a reasonable cost in the context of an overall kitchen budget.

Please call on me to work through your kitchen issues, whatever they may be. I'm looking forward to speaking with you personally!